FEATURE / LOYALTY AND REWARDS
Loyalty and rewards
A package is bought up front. Points are what a customer earns on the way out — and the reason they come back.
FavCRM turns each purchase into points automatically, and lets customers redeem them for rewards or discounts. Point balances and redemptions are written to the same customer record as bookings and payments, so asking how many points someone has gives the same answer from any screen.
- Automatic
- points on spend
- Live
- balance sync
- Approved
- before sending
Points earned automatically
Nobody has to remember to add them. Payment completes, points are calculated.
- Earn rules by spend amount or by visit
- Choose which services or products earn
- Manual adjustments need approval and leave a record
Rewards and redemption
What the points are worth is visible to the customer, so they do not have to ask.
- Define rewards and the points they cost
- Redemption issues a discount code immediately
- Set expiry and usage limits per reward
Points live on the customer record
Loyalty is not a separate book. It sits with bookings, packages and payments.
- Customers check their balance from their phone
- Redemption history beside spending history
- Staff and customer see the same number
Reminders you approve first
A customer just short of a reward is the moment worth a message.
- Flags who has enough points to redeem
- AI drafts the reminder, you edit before it goes
- Every outbound message needs approval
How it works
From purchase to redemption, nothing is reconciled by hand.
- 01
Purchase
Payment completes and points are earned under your rules.
- 02
Accrue
The balance updates live; staff and customer see one number.
- 03
Flag
Enough points to redeem is flagged, and the reminder goes out once approved.
- 04
Redeem
Redemption deducts points, issues a code, and writes to the record.
What it replaces
Stamping a card is easy. Remembering it and reconciling it is not.
- Paper stamp cards that get lostPoints follow the customer record
- Staff adding points by hand, or forgetting toEarned on payment; manual edits need approval
- Checking a book when a customer asks their balanceCustomers check it themselves, live
- Nobody telling the customer they can redeemFlagged automatically, sent once approved
Built for
- Beauty and wellness
- Fitness and classes
- Education and tutoring
- Sports venues
FAQ
How is this different from packages and memberships?
A package is bought in advance and deducted per visit. Points are earned after spending and redeemed once they add up. Both can run together, with separate balances on the same customer record.
Can we set our own earn rules?
Yes. Earn rates can be set by spend amount or by visit, and you choose which services or products earn points and which do not.
How does a redeemed reward get applied?
Redemption deducts the points and issues a discount code immediately. Rewards can carry an expiry and usage limits, and every redemption is written to the customer record.
Will it message customers on its own?
No. It flags who has enough points to redeem and AI can draft the reminder, but nothing goes out until you approve it.